Keith Scott's history of Jay Ward Productions, The Moose That Roared, was published by St. Martin's Press.
The live-action Dudley Do-Right film starring Brendan Fraser was released on home video.
The live-action George of the Jungle film starring Brendan Fraser was released on home video.
Bantam Books published The Rocky and Bullwinkle Book by Louis Chunovic and Fractured Fairy Tales by A. J. Jacobs.
Boris and Natasha appeared in commercials for Eveready Energizer batteries.
According to a story in Variety (7/31/95), Ward Productions Inc. won all merchandising, promotional, and other ancillary rights to the characters of Rocky and His Friends/The Bullwinkle Show. The cable and syndication rights belong to General Mills. MCA/Universal has theme park and merchandising rights. Videocassette rights belong to Buena Vista Home Video.
Ward Productions Inc. is run by Ramona Ward and Tiffany Ward, Jay Ward's widow and daughter. They also operate the Dudley Do-Right Emporium, a store selling merchandise featuring Jay Ward characters. The Dudley Do-Right Emporium is located at 8200 Sunset Boulevard, Hollywood, California 90046. It is open Tuesday, Thursday, and Saturday from 11 a.m. to 4:30 p.m. The phone number is (213) 656-6550.
The Cartoon Network is now airing The Bullwinkle Show and Dudley Do-Right. See their website for showtimes.
Some episodes of Rocky and Bullwinkle, George of the Jungle, and Crusader Rabbit have been released on videocassette.